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<video:title>How Tapline works in 30 seconds</video:title>
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<video:description>A tap or scan sends the shopper to a page your brand controls. Choose a template, then register, add, review and approve. QR codes are free on every plan; NFC tags are an optional add-on.</video:description>
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<video:title>Item codes: a QR code for every unit</video:title>
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<video:description>Create a batch of item codes so each unit gets its own serial number and QR code, download a printer file, and optionally add a GTIN so the codes also work as GS1 Digital Link addresses.</video:description>
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<video:video>
<video:title>What a shopper sees when they scan one unit</video:title>
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<video:description>The item page carries your logo and colours, the serial number, the batch and made-on date, and a journey you manage from the portal: add, edit, show or hide each step.</video:description>
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<video:video>
<video:title>The product passport: the brand's own statement</video:title>
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<video:description>A passport is the brand's own statement of what a product is made of, where it comes from and how to repair or recycle it. Tapline shows what you enter and does not verify it, and it is not a legal product passport.</video:description>
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<video:video>
<video:title>Four new categories</video:title>
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<video:description>Beer and cider, food and drink, luxury, and home and electronics each come with their own rules, claims notice, passport fields and use-case page.</video:description>
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<loc>https://tapline.store/about</loc>
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<loc>https://tapline.store/security</loc>
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<loc>https://tapline.store/use-cases/cosmetics</loc>
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<loc>https://tapline.store/use-cases/apparel</loc>
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<loc>https://tapline.store/use-cases/spirits-and-wine</loc>
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<url>
<loc>https://tapline.store/use-cases/pharma</loc>
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<loc>https://tapline.store/use-cases/beer-and-cider</loc>
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<loc>https://tapline.store/use-cases/food-and-drink</loc>
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<loc>https://tapline.store/use-cases/jewellery-and-luxury</loc>
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<loc>https://tapline.store/blog/wine-e-label-new-vintage</loc>
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<loc>https://tapline.store/blog/wine-label-qr-code-size-print-specs</loc>
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<loc>https://tapline.store/blog/static-vs-dynamic-qr-code-wine-label</loc>
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<loc>https://tapline.store/blog/two-qr-codes-on-a-wine-label</loc>
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<loc>https://tapline.store/blog/packaging-qr-page-template</loc>
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<loc>https://tapline.store/blog/eu-e-label-wine-spirits</loc>
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<loc>https://tapline.store/blog/qr-code-dosage-instructions</loc>
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<loc>https://tapline.store/blog/what-a-qr-code-actually-costs</loc>
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<loc>https://tapline.store/blog/proof-of-authenticity-apparel-limited-runs</loc>
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